Analytics for Sports Retailers

Predictive Analytics Solutions for Sports Retailers

Sports retailers are offering a board range of categories from hard goods to soft goods. Most speciality sports retailers also deal with seasonal merchandise that have short lifecycles with new models and styles every season. Some of this merchandise is also large-sized and costly to carry. Moreover, they are seeing growing competition from the web, and in some cases from their own vendors. Retalon’s retail AI & Predictive Analytics Platform offers Smart Planning, Inventory Optimization, and Pricing, Promotions, and Markdown solutions for growing sports retailers.

Price Management that increases profitability and keeps you ahead of competition

As specialty retailers, sports merchants need the ability to offer merchandise to different types of shopper segments, including budget-friendly and luxury brands. Moreover, sports retailers often find themselves in competition with their own vendors, especially through e-commerce. Therefore, good price management strategy can have a strong impact on the business. Retalon makes optimizing and managing pricing across multiple channels, price zones, product groups, and marketplaces/store types easy for a growing specialty sports retailer. Our rule-based price management solution is powered by predictive analytics to automatically optimize prices throughout the entire product life cycle.

Demand Forecasting for seasonal sports merchandise, new products, and sports apparel

Sports merchandise can often be seasonal with short lifecycles. New products and styles are constantly introduced that have little or no sales history to build a forecast on. Moreover, sports retailers that carry apparel merchandise need to purchase the right sizes for each style/color/location. Retalon predictive analytics and AI technology builds a highly accurate demand forecast down to Store/SKU level for the entire business including seasonal merchandise, new products, sporadically selling products, hard good, and soft goods.

Planning Solutions to optimize assortment mix, and planograms for sports retailers

A growing number of retailers have found success offering customers a better in-store experience combined with efficient fulfillment options. Especially for large-sized merchandise that’s prevalent in sports retailing. Retalon identifies the optimal assortment mix that balances depth vs diversity. Empowering retailers can offer a wide selection of products while simultaneously reducing inventory levels & costs.

Optimizing promotions for Sports Retailers

Sports retailer run thousands of promotions each year. Many of these promotions run simultaneously through various channels and media types, some are personalized/targeted while others have a wider reach. Retalon recommends promotions down to store/SKU level that result in maximized ROI. The system accounts for multiple factors (price-elasticity, seasonality, base-line forecast, etc.), and supports many different promotional goals. Moreover, Retalon intelligently connects the Promotions solution with the Inventory Management solution. Allowing retailers to proactively adjust purchase orders, allocation & replenishment schedules ensures the right additional inventory comes in to the right store in time to support the promotional uplifts.

Smart End-of-Lifecycle Support & Markdown Optimization

Retalon offers a smart and easy way to manage merchandise that’s reaching its end-of-life. Many products in the sports business have short lifecycles. Sudden peaks in demand during holiday events also means sudden drops in demand after the events. Retalon’s Markdown solution identifies markdown candidates and recommends the optimal markdown strategy to get rid of merchandise by a targeted date with the highest possible return on inventory investment.

Smart End-of-Lifecycle Support & Markdown Optimization

Retalon offers a smart and easy way to manage merchandise that’s reaching its end-of-life. Many products in the gift business have short life-cycles. Sudden peaks in demand during holiday events also means sudden drops in demand after the events. Retalon’s Markdown solution identifies markdown candidates and recommends the optimal markdown strategy to get rid of merchandise by targeted date with the highly possible return on inventory investment.

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