Markdown Optimization Software

Retail markdown optimization solution powered by advanced analytics.

AI Powered Pricing, Promotion, and Markdown Optimization Solutions:

Retalon’s retail pricing solutions are built for unified commerce, and integrate fully with our planning and inventory optimization solutions.

Intelligently eliminate end-of-life inventory at a maximized gross margin

Retalon’s AI automatically identifies and recommends the most profitable markdown strategies down to each product at any location. Eliminate needless markdowns, and optimize markdowns for products that need to go by end of season. Protect your brand and your margins with advanced analytics.


Retalon offers a powerful markdown optimization tool with a multitude of benefits at your disposal:

Get rid of inventory by end of life while maximizing profit margins

Avoid unnecessary markdowns and protect your brand image

Decrease inventory costs while increasing sales

Save time, money, and resources by working smarter, not harder

Shane Co.- Jewelry Retailer


Tom Shane, Founder, and Executive Chairman

It is rare to find such intellectual and innovating business people that kind of time to a customer's success.

Benefits of Retalon’s AI-powered Markdown Optimization


Discover the impact of advanced analytics in your markdown management software:

Maximize Markdown ROI

Retalon fine tunes markdowns to find the optimal balance between sell-thru rates and profit margins

Detailed Markdown Management

Set markdown strategies that are specific to any product at any location for better results and higher ROI

Run Simulations

Running ``What-If`` scenarios allows you to project the effect & ROI of a markdown strategy before you commit

World-Class Analytics

Retalon's AI accounting for many factors affecting demand including inventory, seasonality, pricing and much more

Intelligent Automation

Save time and money with automated recommendations for timely and optimal markdown strategies

Markdowns for Unified Commerce

Retalon's Markdown solution is integrated with planning, inventory optimization, pricing, and promotion solutions

Discover the power of science-based markdown optimization software.
Ask us for a live demo on your data and see for yourself.

Science-Based Markdown Optimization

Markdowns don’t have to be a “necessary evil” or a last-ditch effort to get rid of overstock at any cost.


Retalon’s AI analyzes demand and sell-thru for each product at any location to proactively identify markdown candidates and build a SKU/location-specific markdown strategy — so you can sell by end of season for maximum profit. 


The smart markdown solution considers the many factors that affect sales and demand, including price elasticity, seasonality, related products, promotions, vendor collaborations, and more


You can clear overstock without damaging your brand or selling inventory off to secondary markets at (or below) cost.


Retalon’s advanced analytics lets you work smarter, not harder.

Markdown Software with ‘What-If’ Scenerios & Simulations

Retalon’s markdown software allows retailers like you to easily “simulate” potential strategies. So you can know exactly how a specific markdown will perform — down to the product / location — before you launch it. This helps you optimize for any markdown goals, including maximizing gross margin, maximizing sales revenue, increasing sell-thru, reducing inventory to a certain level, or getting rid of inventory by a certain date.


Furthermore, you’ll be able to customize markdown strategies for different products, locations, or corporate policies, preferences, and constraints. This will help you avoid needless markdowns or discounts that cut into margins and damage brand image — no matter how unique your business is.


In any situation, you’ll be able to find the best promotion (and when to run it) to avoid cutting too deep into your margins, damaging your brand, losing sales, and racking up inventory costs.

Software that Unifies Your Pricing, Promotions, and Markdowns

Retalon’s Markdown Optimization module is part of our unified solutions for pricing, promotions, and markdowns. All of our solutions are built atop an end-to-end retail analytics platform.


Retailers are able to optimize prices throughout the entire product life cycle with Retalon’s AI.


From setting initial prices and optimizing prices across multiple channels, store types, and products to promotions and finally markdown optimization at the end-of-life.


This unified approach offers significantly greater accuracy, increased sales, profitability, higher margins, and lower costs.

Request a personalized demo on your own data.